【盛·学堂】双十一“剁手”前，先看看你的“投资购物车”装对了吗？

Core Insights - The article draws a parallel between shopping for products during the Double Eleven sales and selecting investment funds, emphasizing the importance of a strategic approach in both scenarios Part 01: Fund Selection Guide - Step 1: Define the investment goal, similar to having a shopping objective, which helps in selecting suitable funds based on investment planning, risk tolerance, and time horizon [3] - Step 2: Evaluate historical performance and fund manager credibility, as past performance can indicate the manager's capability, even though it does not guarantee future results [3] - Step 3: Assess the cost-benefit ratio using the Sharpe ratio, which measures excess return per unit of risk, with a ratio above 1 indicating good performance and above 2 indicating excellent performance [3] - Step 4: Review the fund's holdings, focusing on industry distribution and top holdings to ensure alignment with investment intentions and avoid redundancy in the portfolio [4] Part 02: Rational Fund Management - Avoid impulsive purchases driven by market trends, akin to emotional shopping, to prevent poor investment decisions [6] - Refrain from frequent redemptions, as high transaction costs can disrupt long-term strategies and lead to a cycle of chasing market trends [7] Part 03: Optimizing the Investment Portfolio - Regular maintenance of the investment portfolio is essential, similar to periodically cleaning a shopping cart [9] - Implement a "core-satellite" strategy, allocating 60%-80% to core assets for stability and 20%-40% to satellite assets for higher returns [10][11] - Conduct periodic reviews of the fund portfolio to rebalance and maintain the intended asset allocation, ensuring alignment with market conditions [13]