金融“活水”润乡土 文化为笔绘振兴——金瑞期货以行业文化引领金融服务乡村全面振兴的实践答卷

Core Viewpoint - The implementation of the "Insurance + Futures" model by Jinrui Futures has significantly transformed the agricultural sector, providing financial stability and risk management for farmers, thereby supporting the national rural revitalization strategy [1][2][4]. Group 1: Financial Tools in Agriculture - Jinrui Futures has developed a unique path for financial assistance to agriculture over the past eight years, focusing on compliance, integrity, professionalism, and responsibility [1][2]. - The "Insurance + Futures" project has been implemented in 13 provinces, covering a total insured value exceeding 3 billion yuan, and includes various agricultural products such as corn, cotton, and pigs [2][3]. Group 2: Innovative Solutions for Farmers - Jinrui Futures has expanded the "Insurance + Futures" model to include diverse agricultural scenarios, such as providing price insurance for shrimp feed, which has been well-received by local farmers [3]. - The company has seen a significant increase in project participation, with farmers actively engaging in insurance after experiencing the benefits, such as receiving 110,000 yuan in compensation for pig farming [3]. Group 3: Community Engagement and Support - The "党建+" model has been utilized by Jinrui Futures to create a comprehensive support system for farmers, enhancing the effectiveness of rural revitalization efforts [4]. - Training programs have been established to educate farmers on using financial tools to mitigate risks, demonstrating the company's commitment to knowledge dissemination and community support [4][5]. Group 4: Building Trust and Relationships - Jinrui Futures emphasizes building trust with farmers through direct engagement, which has led to a strong sense of community and mutual reliance [5][6]. - The implementation of standardized rules for the "Insurance + Futures" business has further solidified the company's commitment to compliance and service quality in its agricultural initiatives [6].