Snap(US:SNAP) Hua Er Jie Jian Wen·2025-11-06 00:14Core Insights - Snap announced a $400 million partnership with AI startup Perplexity, leading to a stock price surge of over 20% after the release of better-than-expected Q3 earnings [1][3] - The partnership aims to integrate Perplexity's AI search engine into Snapchat by 2026, providing users with conversational answers from verified sources [3] - Snap's Q3 revenue increased by 10% year-over-year to $1.5 billion, surpassing analyst expectations, while net losses narrowed to $104 million, significantly better than the anticipated loss of over $200 million [1][3] Financial Performance - Q3 revenue reached $1.5 billion, a 10% increase year-over-year, slightly above analyst forecasts [1] - Net loss for the quarter was $104 million, much lower than the expected loss of over $200 million [1] - Despite the positive quarterly results, Snap's stock has declined approximately 20% year-to-date [1] Advertising and Market Challenges - North American advertising revenue grew only 1% year-over-year, with reduced spending from major brand advertisers being a significant obstacle to overall revenue growth [1] - The partnership with Perplexity is seen as a new revenue channel amid challenges in advertising growth, particularly against competitors like Meta [3] - Snap's monthly active users increased by 7% year-over-year to 943 million, indicating a growing user base despite advertising challenges [3] Strategic Developments - Snap is shifting the development of its augmented reality glasses, Spectacles, to a subsidiary named "Specs," following a model similar to Alphabet's Waymo [3] - The company is in discussions with investors to inject more funds into the Specs division, although the launch of Specs products in 2026 is planned without reliance on external capital [3]