夏普也学小米造车？上一个学雷军造车的家电大佬，月销不到1500辆

Core Viewpoint - Sharp, traditionally an appliance manufacturer, is venturing into the automotive industry with its LDK+ electric MPV concept car, aiming for a 2027 launch, which raises questions about innovation versus imitation in the market [2][3] Group 1: Sharp's Automotive Venture - Sharp's LDK+ concept car is designed as an extension of the living room, featuring rotating seats, a retractable screen for cinema experiences, and AIoT connectivity with home appliances [2] - The move mirrors the "car-home" ecosystem promoted by domestic companies, suggesting a trend rather than a unique innovation [2] Group 2: Industry Context and Challenges - The automotive market is highly competitive, and Sharp's ability to succeed is uncertain, especially given the struggles of other appliance companies entering the car market [3] - Notable examples include Stone Technology's founder, who faced backlash for selling shares while launching a car brand, and the disappointing sales figures of other appliance companies like Skyworth, which invested heavily in automotive ventures but saw declining sales [4][6][9]