美股异动丨阿里巴巴盘前涨约3% 淘宝闪购成双11超级增量 新用户电商订单破亿

Core Insights - Alibaba's Hong Kong stock rose over 4%, leading to a pre-market increase of approximately 3% in its US stock [1] - During the Double 11 shopping festival, Taobao Flash Sale attracted over 100 million new users, significantly boosting e-commerce orders [1] - The Taobao Flash Sale has emerged as a major growth driver for brands, with notable increases in transaction volumes [1] Group 1 - The Taobao Flash Sale contributed to over 100% growth in transaction volumes for 19,958 dining brands and 863 non-dining brands compared to pre-Double 11 levels [1] - The strong performance of brands in the Flash Sale has enhanced their overall new customer acquisition on Taobao and Tmall [1]