Chongqing Rural Commercial Bank(SH:601077) Nan Fang Du Shi Bao·2025-11-06 13:01Core Insights - The Chongqing Financial Regulatory Bureau has approved the appointment of Tan Di as the Vice President of Chongqing Rural Commercial Bank Wealth Management Co., Ltd. (Yunongshang Wealth Management), requiring him to officially take office within three months from the decision date [1] Company Overview - Yunongshang Wealth Management, a wholly-owned subsidiary of Chongqing Rural Commercial Bank, officially opened on June 29, 2020, and is the first and only wealth management company in the rural commercial banking system in China [2] - The current management team has remained stable since the company's inception, with key figures including Chairman Li Sidao and CEO Zhang Fei [2] Financial Performance - As of June 30, 2025, the product scale of Yunongshang Wealth Management reached 163.56 billion yuan, an increase of 25.75 billion yuan from the previous year, marking a historical high after three years [2] - The company faced significant challenges in 2022 due to the implementation of new asset management regulations, leading to a decline in product scale from a peak of 146.33 billion yuan in June 2022 to 120.51 billion yuan by the end of 2023, a drop of 17.65% [3] - In 2023, the net profit of Yunongshang Wealth Management was 170 million yuan, a year-on-year decrease of 52.51%, but it rebounded to 177 million yuan in the first half of 2025, reflecting a growth of 28.26% [3] Product Structure and Market Challenges - As of June 30, 2025, Yunongshang Wealth Management had 807 existing wealth management products, all of which were fixed-income products, indicating a relatively narrow product structure [4] - The company launched its first mixed-asset product in September 2025, which is currently the only product with a risk level of R3 (medium risk) or above, while R2 (medium-low risk) products accounted for 97.7% and R1 (low risk) products for about 2.2% [4] - The low-interest-rate environment has prompted the wealth management industry to recognize the challenges of relying solely on fixed-income assets for stable returns, leading to a trend towards multi-asset and multi-strategy approaches [4] - The management has acknowledged the need to innovate product offerings and diversify the product portfolio to meet the evolving wealth management demands of consumers [4]