Core Viewpoint - Xiaopeng Motors officially enters the range-extended vehicle market with the launch of its Kunpeng Super Range-Extended Technology, targeting the popular MPV segment with the pre-sale of the Xiaopeng X9 Super Range-Extended model [1][3] Group 1: Product Launch and Features - The Xiaopeng X9 Super Range-Extended model is available in two versions, Max and Ultra, with pre-sale prices of 350,000 yuan and 370,000 yuan respectively [1] - The vehicle features a 63.3 kWh fast-charging lithium iron phosphate battery and a 60L fuel tank, offering a pure electric range of 452 kilometers and a comprehensive range of 1,602 kilometers [3] - The Kunpeng Super Range-Extended Technology utilizes 5C+800V ultra-fast charging technology, allowing for a 70% state of charge (SOC) in just 12 minutes [3] Group 2: Market Context and Competition - The MPV market is becoming increasingly competitive, with several domestic brands like Lantu, Denza, and Zeekr entering the high-end MPV segment [4] - The market dynamics are shifting, with the Xiaopeng X9 Super Range-Extended model set to compete directly with established players like Weipai and Denza, which currently hold the second and third positions in the MPV market [4] Group 3: Financial Performance and Strategy - Xiaopeng Motors has seen a significant increase in sales, with a cumulative delivery of 355,000 vehicles in the first ten months of this year, representing a 190% year-on-year growth [5] - Despite rising sales, the company reported a net loss of 480 million yuan in Q2, although this is an improvement from a loss of 1.28 billion yuan in the same period last year [5] - The company aims to achieve profitability by Q4 of this year and is focusing on expanding its product lineup to enhance market presence [5][6] Group 4: Industry Trends and Future Outlook - The hybrid and range-extended vehicle market is experiencing rapid growth, with a tenfold increase in sales from 2020 to 2023 [7] - By 2025, it is projected that hybrid and range-extended vehicles will account for nearly 50% of the new energy vehicle market in China [7] - Global market forecasts suggest that the hybrid power system market will reach 441.623 billion yuan by 2029, growing at a compound annual growth rate of 4.5% [7] Group 5: Global Expansion Efforts - Xiaopeng Motors has been expanding its global presence, with sales and service networks covering over 46 countries and regions [8] - The company is also looking to enhance its overseas market strategy, particularly in regions where electric vehicle infrastructure is still developing [8]
小鹏汽车杀入增程赛道:盼盈利,急“造血”