Core Insights - Xiaopeng Motors has launched its first range-extended model, the Xiaopeng X9, targeting the popular hybrid MPV market, with a pre-sale price of 350,000 to 370,000 yuan [1][2] - Despite a significant increase in sales, Xiaopeng Motors is still facing losses, with a net loss of 480 million yuan in Q2 2023, although this is an improvement from 1.28 billion yuan in the same period last year [2][3] - The introduction of the Kunpeng Super Range-Extended Technology aims to enhance the company's profitability and market competitiveness, as seen with other companies successfully leveraging range-extended models [3] Company Developments - The Xiaopeng X9 features a 63.3 kWh lithium iron phosphate battery and a 60L fuel tank, offering a pure electric range of 452 km and a combined range of 1602 km [1] - The company aims to achieve profitability in Q4 2023, indicating a strategic shift towards a dual-energy vehicle lineup to expand market reach [2] - Xiaopeng Motors has expanded its electric vehicle lineup to seven models since the launch of its first model, the Xiaopeng G3, in 2018, contributing to a 190% year-on-year increase in deliveries in the first ten months of 2023 [2] Industry Context - The hybrid MPV market is expected to see a significant increase, with projections indicating that by 2025, 50% of MPV sales in China will be new energy vehicles [2] - The success of range-extended models from competitors like Li Auto and Seres highlights a trend where hybrid and range-extended vehicles can alleviate consumer range anxiety while being more cost-effective [3] - Industry experts suggest that hybrid vehicles currently offer better profitability compared to traditional combustion engine vehicles, as indicated by comments from Ford's CEO [3]
杀入增程赛道 小鹏汽车盼盈利