3 Reasons to Buy SoFi Stock Right Now

Core Insights - SoFi Technologies is experiencing significant growth in 2025, with its stock price nearly doubling and a strong earnings report indicating continued expansion [1][3] Group 1: Growth Acceleration - SoFi's growth is accelerating due to its one-stop shop approach to financial management and effective cross-selling strategy, resulting in more customers purchasing multiple products [3][8] - In Q3 2025, adjusted net revenue rose 38% year over year to $962 million, prompting management to raise full-year revenue guidance from $3.38 billion to $3.54 billion [4] - The company is achieving high profitability as it scales its low-cost digital platform, with adjusted earnings per share increasing from $0.05 to $0.11 in Q3, and full-year guidance raised from $0.31 to $0.37 [5] Group 2: Innovative Product Launches - SoFi is distinguishing itself by launching innovative products that appeal to a younger demographic, including high-interest savings accounts, cash-back credit cards, and blockchain-based services like SoFi Pay [6][7] - The company has introduced options trading and unique access to private equity funds and IPOs, enhancing its investment tools [7][8] - Recently, SoFi launched an ETF that invests in 30 stocks focused on agentic AI, along with several other exclusive ETFs [9]