三星李在镕将与奔驰CEO会晤 或深化半导体与电池合作

Core Viewpoint - The meeting between Samsung Electronics Chairman Lee Jae-Yong and Mercedes-Benz CEO Ola Källenius on the 14th of this month is seen as a significant signal for expanding strategic collaboration between the two global giants in areas such as semiconductors, batteries, and display technology [1]. Group 1: Current Collaborations - Samsung Electronics and Mercedes-Benz have already established cooperation in areas like in-car infotainment systems and digital keys [3]. - Samsung's Harman division provides the next-generation MBUX infotainment system for Mercedes' luxury electric vehicle EQS, maintaining close collaboration in the in-car audio sector [3]. - Samsung's digital key technology has been implemented in several key Mercedes models, enabling vehicle unlocking and starting without a physical key [3]. Group 2: Potential Collaboration Areas - Semiconductors and Batteries: Samsung's DS division (semiconductor business) and Samsung SDI currently supply automotive semiconductors and electric vehicle batteries to companies like BMW and Audi, but formal collaboration with Mercedes has yet to begin. This meeting may facilitate breakthroughs in this area [6]. - Display Technology: Samsung Display is in discussions with Mercedes regarding the supply of in-car OLED screens, and the high-level meeting is expected to accelerate this process [6]. Group 3: Broader Industry Context - Källenius's visit to South Korea also includes meetings with other Korean battery companies like LG Energy Solution, indicating Mercedes' ongoing efforts to strengthen its supply chain relationships in Korea [8].