Workflow
科技赋能新体验 厦门XR大空间项目多点开花沉浸式消费场景全面升级
Sou Hu Cai Jing·2025-11-07 02:13

Core Insights - The integration of XR technology in Xiamen is revolutionizing immersive experiences in tourism and education, with multiple projects like "Earth Dream," "Piano Island Adventure," and "Qin Tide Awakening" enhancing consumer engagement and cultural appreciation [3][4][5] Group 1: XR Projects Overview - "Earth Dream" by Ant Worker is a leading XR project in Xiamen, featuring over ten experience stores that allow visitors to interact with nature through immersive environments [3] - "Piano Island Adventure" reimagines Gulangyu Island's cultural heritage using XR technology, transforming traditional sightseeing into deep immersive experiences [4] - "Qin Tide Awakening" focuses on the Qin Dynasty, allowing participants to engage with historical events through XR, appealing particularly to younger audiences [5] Group 2: Economic Impact - The proliferation of XR projects in Xiamen signifies a significant upgrade in the city's digital economy, enhancing foot traffic in commercial complexes and boosting off-peak tourism [5] - Xiamen has attracted over ten XR-related companies, establishing a complete industry chain from content creation to scene implementation, with expectations of rapid market growth in the next three years [5] Group 3: Government Support and Future Outlook - The Xiamen Cultural and Tourism Bureau plans to optimize the digital tourism ecosystem and introduce supportive policies to encourage XR technology development and content innovation [5] - The ongoing development of XR projects positions Xiamen as a leading destination for immersive consumer experiences, blending technology with cultural narratives [5]