争夺“短剧之都”,长沙入局
3 6 Ke·2025-11-07 02:21

Group 1 - The forum held in Changsha focused on the integration of culture and technology, emphasizing the protection of copyrights and innovation in the micro-short drama industry [1] - The newly released measures aim to support the high-quality development of the micro-short drama industry in Changsha, including funding for projects in six key areas [1] - The micro-short drama market in China is projected to exceed 63.43 billion yuan in 2025, with a compound annual growth rate of 19.2% expected until 2027 [1] Group 2 - Changsha aims to establish itself as a major hub for micro-short drama production, with the recent opening of the Tongguan Shudian Short Drama Film City, which plans to produce 500 to 800 micro-short dramas annually [2] - The city is learning from the success of Zhengzhou, which has rapidly developed its short drama industry through cost advantages and cluster effects [2] Group 3 - Changsha has seen a significant population influx, particularly among young people, making it one of the cities with the highest net population inflow in China [4] - The local entertainment industry is robust, supported by major platforms like Mango TV and the establishment of a national copyright research center [4] - A copyright protection alliance for micro-short dramas has been formed to safeguard intellectual property rights in the industry [4] Group 4 - The rise of short dramas has led to a significant shift in the distribution of film and television resources across cities, with Changsha now entering the competitive landscape [5]