跨国企业深耕，本土品牌出海：浦东站在全球产业升级潮头

Core Insights - The article discusses the resilience of industrial and supply chains in the context of global changes and technological advancements, highlighting Pudong's role as a key hub for global resource linkage and enterprise globalization [1][2]. Group 1: Global Supply Chain Trends - The global supply chain is undergoing profound restructuring due to geopolitical conflicts, technological changes, and market demand adjustments, leading to a trend of "local layout + global layout" [2]. - Pudong serves as a significant observation and practice ground for this trend, exemplified by ABB's investment of $150 million in a super factory that accounts for 40% of its global capacity [2][3]. - The shift from "In China for Global" to "China for China, Global for Global" reflects a deeper transformation in foreign enterprises, emphasizing local service and innovation [3]. Group 2: Domestic Enterprises Going Global - Chinese enterprises are transitioning from simple exports to a comprehensive global strategy that includes complete industrial chains, technology standards, and brand value [4]. - The revenue from services to Chinese enterprises by Ernst & Young surpassed that of multinational companies for the first time, indicating a strong trend of Chinese companies expanding globally [5]. - The focus on brand value and the establishment of a strong presence in international markets is crucial, as demonstrated by Westingarea's expansion in the U.S. [5]. Group 3: Support and Infrastructure - Pudong provides institutional and infrastructural support for domestic enterprises going global, with the free trade zone facilitating compliance with international rules [6]. - The restructuring of global supply chains presents both challenges and opportunities for collaboration and innovation between Chinese and international companies [6].