Industry Dynamics - Guizhou is promoting the transformation from "selling liquor" to "selling lifestyle," focusing on integrating liquor with tourism, dining, commerce, and wellness to expand market boundaries and attract younger consumers [3] - Zunyi's liquor exports have surged by 551.8% year-on-year, reaching 61.53 million yuan in the first nine months of 2025, with the Zunyi Comprehensive Bonded Zone contributing significantly to this growth [4] - A total of 17 products were recognized as innovative liquor products in Zhejiang Province for 2025, showcasing advancements in various liquor categories [5] - The Qionglai liquor testing shared laboratory has served 91 liquor companies, completing 309 testing batches, indicating a growth of 11% in the number of companies and 30% in testing batches compared to the previous year [6] Company Dynamics - Kweichow Moutai plans to distribute over 30 billion yuan in cash dividends to shareholders and initiate a share buyback plan with a total amount between 1.5 billion and 3 billion yuan [5] - Luzhou Laojiao announced an investment of approximately 1.478 billion yuan to build a historical and cultural industry park, including a museum dedicated to Chinese liquor [6] - Xifeng Liquor is collaborating with Yangwang to create a "car and liquor scene integration" model, leveraging both brands' strengths for a nationwide strategy [6] - Guizhou Zhenjiu has signed over 3,500 clients through its innovative "Ten Thousand Merchants Alliance" project since May, enhancing its market presence [6]
中经酒业周报∣贵州进一步推动“卖酒”向“卖生活方式”转变,1-9月遵义市白酒出口额同比增长551.8%,贵州茅台拟中期分红超300亿元并再推回购计划