Core Viewpoint - The company is expanding its business model to include lunch and dinner offerings in response to increasing competition in the breakfast segment from various brands like KFC and McDonald's [1] Group 1: Company Strategy - The company is leveraging delivery platforms to enhance its lunch and dinner consumption scenarios, with 70% of its stores already offering delivery services [1] - A small number of stores are adding dine-in seating and are developing new store formats focused on hand-made dumplings for lunch and dinner, aiming to increase store revenue [1] - The company is committed to continuously monitoring the market and implementing measures to boost individual store sales [1] Group 2: Market Context - There is growing competition in the breakfast market as more brands enter the space, leading to increased consumer choices [1] - Franchisees report that their earnings are limited, often only covering labor costs, indicating pressure on profitability in the breakfast segment [1] - The suggestion for the company to consider acquisitions in the lunch and dinner space reflects the need for diversification in its product offerings [1]
巴比食品:公司主要依托外卖平台拓展中晚餐消费场景,目前百分之七十的门店均已开通外卖业务