Group 1 - The China International Import Expo (CIIE) serves as a significant platform for cultural and tourism exchanges, showcasing the vitality and depth of the cultural tourism industry [1][2] - The event has attracted 4,108 foreign enterprises from 155 countries and regions, marking a historical high in exhibition area and total number of companies [2] - The participation of various countries, such as Cambodia and Azerbaijan, highlights the expo's role in promoting international trade and cultural exchange [2][3] Group 2 - The CIIE is recognized as a key platform for Kazakhstan to expand its exports and enter global markets, with over 100 enterprises participating this year [5] - Iran's participation showcases its diverse economy, with a focus on traditional crafts and modern technology, aiming to create long-term cooperation opportunities [5] - The event allows companies like Cathay Pacific to present their services and innovations, enhancing their market presence and fostering international collaboration [12][14] Group 3 - The Hong Kong Tourism Board emphasizes its role as a cultural intermediary, leveraging the CIIE to deepen collaborations with global partners [6][7] - Marriott International and InterContinental Hotels Group highlight their commitment to the Chinese market, showcasing new initiatives and products at the expo [7][11] - The CIIE is seen as a vital opportunity for companies to connect with international audiences and explore new business opportunities [18][23] Group 4 - Experts suggest that the CIIE's unique appeal lies in its ability to provide certainty in market opportunities, driven by China's large consumer base and stable regulatory environment [22][23] - The event has evolved from a focus on manufacturing and consumer goods to encompass cultural tourism and service trade, creating a comprehensive ecosystem [22][24] - There are calls for a dedicated cultural tourism exhibition area in future CIIEs to enhance visibility and collaboration among global tourism enterprises [24][25]
从展品到全球合作“新货币”：进博会上的文旅叙事，比想象中更深沉
Guan Cha Zhe Wang·2025-11-07 12:28