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“新物美”今日登陆宁波和湖州 华东AI新质零售布局拓展至5城
Sou Hu Cai Jing·2025-11-07 15:36

Core Insights - The opening of Wumart's "Learning from Pang Donglai" stores in Ninghai and Anji marks the ongoing implementation of its AI-driven retail strategy in East China [1][13] - The new stores aim to enhance the shopping experience for residents in five cities across East Zhejiang, focusing on quality and community engagement [1][3] Store Features - The new stores are located in comprehensive shopping malls, strategically positioned to meet the daily purchasing needs of local residents [3] - 70% of the products are newly introduced, with a product structure closely resembling that of Pang Donglai, aiming to create a high-quality lifestyle center for the community [3][6] Product Offerings - The stores feature an expanded ready-to-eat food section, including popular items like freshly made duck, dumplings, and various baked goods, enhancing the shopping atmosphere [4] - Seasonal fruits and vegetables are available, catering to the preferences of busy professionals and families, with a dedicated hot pot section for convenient meal preparation [8] Service Enhancements - The stores have upgraded their service experience by optimizing employee incentives and introducing various customer-friendly services, such as free refreshments and essential facilities [10] - Fresh produce and meat processing services are offered to simplify the shopping experience, ensuring convenience for customers [10] Sales Performance - The new stores are expected to continue the trend of previous "New Wumart" locations, which have seen daily sales and foot traffic increase by 50% to 300% post-renovation [13] - The integration of local supply chains and AI technology is anticipated to further enhance the shopping experience for consumers in Ningbo and Huzhou [13]