Zhong Guo Jing Ying Bao·2025-11-08 01:21Core Viewpoint - Vanke successfully acquired a land parcel in Chongqing for approximately 320 million yuan, marking the first land transaction in the newly established Liangjiang New Area following administrative adjustments [1] Group 1: Land Acquisition Details - The land parcel, located in the Liangjiang New Area, was sold for a total price of about 320 million yuan, with a floor price of approximately 8,000 yuan per square meter [1] - The land area is approximately 26,700 square meters, with a plot ratio of 1.5, allowing for a total construction area of around 40,000 square meters [1] Group 2: Market Context and Analysis - The Central Park area has experienced a "supply halt" for land, with the last parcel sold in September 2023, also to Vanke, at a floor price of about 10,300 yuan per square meter [1] - The competitive landscape in the area is intense, with 11 main projects currently for sale, primarily offering products in the 80-100 square meters and 120-140 square meters range, which are well-received in the market [1] - In response to the homogeneity of mainstream products, Vanke may develop new residential types and fourth-generation housing to differentiate itself in the market [1]