光明乳业携新莱特闪耀进博会 为全球乳业高质量发展注入“光明力量”

Core Viewpoint - The 8th China International Import Expo (CIIE) showcases the commitment of Bright Dairy to open cooperation in the dairy industry, highlighting its participation as an exhibitor, supplier, and service provider, along with its New Zealand subsidiary, Newlight [1][4] Group 1: Event Participation - Bright Dairy has participated in all eight editions of the CIIE, emphasizing its role as a "full attendance" exhibitor [1] - The company showcased its New Zealand subsidiary, Newlight, which introduced a new business positioning focused on being "more streamlined, flexible, and specialized" [1] Group 2: Product Innovation - Newlight presented a dual immersive experience themed "Chain Movement Fresh Trace," illustrating the journey from the South Island to urban kitchens, reinforcing its commitment to freshness and sustainability [2] - The product range included convenient snacks and cooking ingredients, such as Dairyworks cheese sticks and various cheese types, catering to diverse consumer tastes and nutritional needs [2] Group 3: New Product Launches - Newlight launched two new products: Joyhana and the Emborg series of high-temperature sterilized whipped cream, both sourced from South Island grass-fed milk, aimed at the baking and beverage sectors [3] - The company utilized AI technology to create a TV commercial that visually narrates the journey of milk from New Zealand farms to the expo, emphasizing traceability and quality assurance [3] Group 4: Industry Commitment - Bright Dairy highlighted its responsibility to ensure the quality and safety of every cup of milk while connecting global resources and driving technological innovation for industry upgrades [4] - The company aims to leverage the CIIE as a platform for international collaboration with Newlight, integrating global resources to enhance its supply chain capabilities and deliver high-quality dairy products [4]