社交巨头被曝去年靠诈骗及违禁广告收入上千亿元,成全球欺诈经济重要支柱!美国证监会正在调查,公司回应

Core Insights - Recent internal documents from Meta reveal that approximately 10% of the company's total revenue for 2024, equating to $16 billion (about 114 billion RMB), may stem from fraudulent activities and prohibited product advertisements [1][6] - Meta's spokesperson, Andy Stone, claims that the estimate of 10.1% is a "rough and overly inclusive estimate" and that the actual proportion is lower due to the inclusion of many legitimate ads [6] Group 1: Fraudulent Advertising Impact - Meta's platforms, including Facebook, Instagram, and WhatsApp, have reportedly exposed billions of users to fraudulent e-commerce and investment scams, illegal online gambling, and prohibited medical product promotions over the past three years [3][4] - A document from December 2024 indicates that Meta's platforms display approximately 15 billion "high-risk" scam ads daily, generating an annual revenue of about $7 billion (approximately 50 billion RMB) from these ads [3][4] - Internal research suggests that Meta's products have become a significant pillar of the global "fraud economy," with the company involved in one-third of fraud cases in the U.S. [4] Group 2: Regulatory Scrutiny and Company Response - The U.S. Securities and Exchange Commission (SEC) is investigating Meta regarding the publication of financial scam ads, coinciding with increased regulatory pressure for the company to enhance user protection against online fraud [6] - A report indicates that it is easier to run scam ads on Meta's platforms compared to Google's, although the basis for this conclusion was not detailed [5] Group 3: Financial Performance and AI Investment - Meta reported a 26% year-over-year revenue growth in Q3 2025, reaching $51.24 billion, despite an 83% drop in net profit, leading to an 11.33% decline in stock price, marking the largest single-day drop in three years [7][9] - The company plans to increase its capital expenditure for 2025 to between $70 billion and $72 billion, primarily driven by investments in AI infrastructure, with expectations for significant growth in spending in 2026 [9][10] - Meta's AI strategy focuses on developing next-generation general AI models and launching AI hardware products, such as the popular Ray-Ban Meta smart glasses [10]