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“革新者”刘靖康打造千亿影像新贵 影石创新营收增67%与大疆对垒升级

Core Viewpoint - The competition between Yingshi Innovation and DJI in the smart imaging device market is intensifying, highlighted by Yingshi's founder publicly apologizing for DJI's price cuts, indicating a fierce business rivalry [1][6]. Company Overview - Liu Jingkang, the founder of Yingshi Innovation, transitioned from a tech enthusiast in college to a leader in the global smart imaging sector, with significant achievements including the development of the world's first panoramic camera brand in Apple stores [2][3]. - Yingshi Innovation's market capitalization has reached 111 billion yuan, while DJI's valuation is reported at 84 billion yuan [1]. Market Dynamics - The panoramic camera market has seen a surge due to the rise of outdoor activities and Vlog culture, leading to intensified competition between Yingshi and DJI [5]. - DJI initiated a price reduction campaign on October 9, which led to public backlash and Yingshi's apology, suggesting that Yingshi's market presence may have influenced DJI's pricing strategy [6]. Product Development - Yingshi has entered the drone market, a strategic move anticipated five years ago, with plans to launch its Antigravity panoramic drone in select markets by the fourth quarter of 2025 [7]. Market Share Discrepancies - There is a significant discrepancy in market share data between different research institutions, with one report indicating Yingshi's market share dropped to 49% while another claims it remains at 75% [8]. - Yingshi's revenue growth is notable, with projected revenues of 20.41 billion yuan, 36.36 billion yuan, and 55.74 billion yuan from 2022 to 2024, with a substantial portion coming from international markets [9]. Financial Performance - In the first three quarters of 2025, Yingshi achieved a revenue of 6.611 billion yuan, marking a year-on-year growth of 67.18%, with the third quarter alone generating 2.940 billion yuan, a 92.64% increase compared to the previous year [9].