Core Viewpoint - Leap Motor has launched the pre-sale of its new sports sedan model, Lafa5, in the Chinese market, with a price range of 105,800 to 131,800 yuan, targeting urban young consumers who seek individuality [1][3]. Product Features - The Lafa5 is built on the LEAP 3.5 architecture, emphasizing "high aesthetics, intelligence, and sportiness" [3]. - The vehicle features a wide-body coupe design with a width of 1,880 mm, a low windshield angle, and short front and rear overhangs, achieving a drag coefficient of 0.256 Cd [3]. - Interior design includes an ultra-oval digital curved surface, 256-color ambient lighting, and various customization options [5]. Performance Specifications - The Lafa5 is equipped with a 160 kW rear electric drive system, achieving 0-100 km/h acceleration in approximately 6.4 seconds, and a CLTC range of up to 605 km [7]. - The vehicle supports fast charging from 30% to 80% in about 18 minutes [7]. - The suspension system features a front MacPherson and rear multi-link setup, with a 50:50 weight distribution and a torsional rigidity of 34,500 N·m/deg [5]. Market Strategy - The Lafa5 is set to officially launch on November 28 and will gradually enter overseas markets starting in 2026 [3]. - During the pre-sale phase, Leap Motor offers various incentives, including deposit deductions, free customization options, and subsidies for existing car owners [3]. - The vehicle was previously showcased as "B05" at the 2025 Munich Auto Show, indicating its positioning for the European market [9]. Competitive Landscape - The Lafa5 faces competition in the domestic market from similar models, including BYD Seal and Changan Deep Blue SL03, which may have advantages in range, intelligence, or pricing [11]. - The success of the Lafa5 will depend on balancing sporty design with everyday comfort, maintaining a smooth and continuously updated intelligent cockpit experience, and ensuring stable performance in diverse consumer groups [11]. Global Expansion - Leap Motor has delivered over 1 million vehicles to date, with approximately 470,000 units delivered from January to October this year, maintaining a leading position among new car manufacturers [9]. - The company has accelerated its overseas expansion, exporting over 44,000 units and establishing a network of over 600 channels in more than 35 countries and regions [9]. - The Lafa5 represents a shift for Leap Motor from a domestic-focused manufacturer to a brand capable of global sales and distribution [9].
全球化前哨战,零跑Lafa5将在国内接受考验
Guan Cha Zhe Wang·2025-11-10 03:08