旅游B2B电商解决方案:数商云如何以全链数字化重构产业生态
Sou Hu Cai Jing·2025-11-10 08:45

Core Insights - The tourism industry is undergoing a transformation from a "resource-driven" model to a "data-driven" model, addressing core pain points such as information asymmetry, cumbersome transaction processes, and inefficient supply chain collaboration [2][3] - Shushangyun, a leading provider of industrial internet solutions in China, offers a comprehensive B2B e-commerce solution that integrates resource consolidation, transaction fulfillment, data intelligence, and ecological collaboration to help tourism enterprises reduce costs and innovate their business models [2][3] Industry Pain Points - The traditional B2B transaction model in tourism relies on manual inquiries, paper contracts, and offline settlements, leading to three main issues: information silos, inefficiency in procurement processes, and uncontrolled risks [3] - The average procurement process takes 3-5 days, with over 10 steps involved, resulting in weak handling of urgent orders [3] Shushangyun's Solution - Shushangyun's solution is based on a "technology middle platform + business applications" model, which reconstructs the tourism B2B transaction ecosystem through distributed architecture, hybrid cloud deployment, and enhanced capabilities [3][5] - The company employs a "cloud-native + microservices" architecture to support transaction scales in the hundreds of billions, allowing for high concurrency processing and elastic scalability [3][4] Technological Architecture - The platform supports over 500,000 daily order processing and can handle tens of thousands of concurrent requests per second [4] - A hybrid cloud deployment ensures data security while maintaining flexibility, with sensitive data stored in private clouds and non-sensitive functions in public clouds [4] Core Functionalities - The platform features a digital twin of tourism resources, enabling real-time management of hotels, attractions, and transportation [5][7] - Smart modules within the system enhance transaction efficiency, including automated supplier matching, electronic contracts, and real-time logistics tracking [5][7] Case Studies - A global tourism group reduced operational costs by 120 million yuan annually after implementing Shushangyun's system, increasing the proportion of cross-border business from 30% to 55% [6][7] - A regional tourism cluster improved warehouse utilization by 40% and reduced raw material costs by 15% through shared storage and joint procurement platforms [6][7] Future Trends - Shushangyun is focusing on AI applications for demand forecasting, dynamic pricing, and risk warning, which are expected to drive the next generation of tourism B2B e-commerce [7][8] - The integration of blockchain technology aims to enhance trust and create a value network within the tourism ecosystem [7][8] Conclusion - As the tourism industry shifts from "scale expansion" to "quality improvement," Shushangyun positions itself as a core engine for digital transformation, leveraging its technological autonomy, industry expertise, and comprehensive service model to build an efficient, intelligent, and collaborative digital ecosystem [8]