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美团医药健康牵手四家口眼上游品牌 持续扩大“放心”系列“朋友圈”
2 1 Shi Ji Jing Ji Bao Dao·2025-11-10 12:25

Core Insights - The eighth China International Import Expo concluded with over 4,000 enterprises participating, resulting in significant partnerships and collaborations [1] Group 1: Strategic Collaborations - Zeiss Optical and Meituan Health signed a strategic cooperation agreement focusing on authenticating lens products, leveraging Meituan's platform capabilities and Zeiss's industry authority to build a leading verification and authenticity system [1] - Meituan Health expanded its "Safe Plant" project by partnering with three international implant brands, aiming to promote standardization in the dental industry [2] - Meituan's partnerships with four upstream brands in the dental and optical sectors indicate growing recognition of its supply chain empowerment capabilities [3] Group 2: Market Context and Challenges - The Chinese eyewear market has surpassed 100 billion yuan, with a 89% year-on-year increase in related searches on Meituan's platform for myopia prevention in 2024 [1] - The dental market faces a significant gap with over 2 billion teeth needed, and the aging population (21% over 60 years old) is driving demand, but issues like information opacity and high decision costs hinder industry growth [2] Group 3: Service Enhancements - Meituan's "Safe Match" project aims to address consumer concerns regarding lens authenticity by implementing a standardized verification process and ensuring that participating optical stores have proper authorization [1] - The "Safe Plant" project offers four commitments: certified institutions, dedicated doctors, fall protection, and price transparency, marking a significant breakthrough in consumer healthcare services [2]