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直击进博会 外资高管话进博:进博会成中国开放“金名片” 将持续深耕中国市场
Zhong Guo Jing Ying Bao·2025-11-10 14:47

Core Insights - The China International Import Expo (CIIE) has become a significant platform for multinational companies to expand their presence in the Chinese market, with the eighth edition achieving a record intended transaction amount of $83.49 billion, a 4.4% increase from the previous year [1][2]. Group 1: Market Potential and Growth - Multinational executives view CIIE as a "golden name card" for China's openness, indicating a strong commitment to increasing investment in the Chinese market [1][2]. - Otis CEO highlighted China's market potential, particularly in elevator modernization and maintenance, emphasizing the country's status as the largest market for elevator installations globally [4][5]. - MUJI's chairman noted that China is its second-largest market after Japan, with plans to further expand its business coverage in the country [1][2]. Group 2: Localization Strategies - MUJI is accelerating its localization strategy, with plans to open approximately 40 new stores in China by the next fiscal year, maintaining a growth trajectory in sales and profits [3][4]. - The company has established a local product development team to create products tailored to Chinese consumers, leveraging the complete industrial chain available in the country [4]. - Panasonic's global vice president stated that the company's most advanced products are planned and produced in China, highlighting the importance of the Chinese market for both domestic and export purposes [4]. Group 3: Infrastructure and Urban Renewal - Otis is actively participating in China's urban renewal process, with its modernization projects covering numerous cities and enhancing the quality of life for residents [5]. - The Chinese government’s support for infrastructure upgrades is expected to drive significant opportunities in the elevator sector, with an estimated 100,000 old elevators set for renewal this year [4][5].