汉堡王与CPE源峰达成合作,计划未来中国市场门店超4000家
Xin Jing Bao·2025-11-10 15:39

Group 1 - CPE Yuanfeng announced a strategic partnership with Burger King to inject an initial capital of $350 million into Burger King China for restaurant expansion, marketing, menu innovation, and operational improvements [1] - The partnership aims to increase the number of Burger King outlets in China from approximately 1,250 to over 4,000 by 2035 [1] - A joint venture named "Burger King China" will be established, with CPE Yuanfeng holding about 83% of the equity and Restaurant Brands International (RBI) retaining around 17% [1] Group 2 - CPE Yuanfeng has been actively investing in the chain consumer service sector, with a cumulative investment of approximately 10 billion RMB in various brands [2] - Notable investments by CPE Yuanfeng include brands such as Mixue Ice Cream, Aier Eye Hospital, Laopu Gold, Pop Mart, and others [2]

汉堡王与CPE源峰达成合作,计划未来中国市场门店超4000家 - Reportify