Group 1 - Starbucks announced the sale of 60% of its Chinese business to Boyu Capital, indicating a trend of foreign companies restructuring their operations in China [1] - Restaurant Brands International (RBI) has formed a strategic partnership with CPE Yuanfeng to establish a joint venture for Burger King China, with CPE holding approximately 83% of the equity [1][3] - This marks a new partnership for Burger King in China after years of franchising under Turkish giant TFI and recent direct management by RBI [3] Group 2 - CPE Yuanfeng will inject $350 million (approximately 2.5 billion RMB) into Burger King China to support restaurant expansion, marketing, menu innovation, and operational improvements [3] - A 20-year development agreement will be signed, granting Burger King China exclusive rights to develop the brand in China [3] - The plan aims to expand Burger King's store count in China from approximately 1,250 to over 4,000 by 2035, with a focus on sustainable same-store growth [3]
汉堡王中国找到新买家