盲盒、公仔、纪念品……十五运会衍生周边成“新宠”销售火爆

Core Insights - The 15th National Games is generating significant interest in cultural and creative products, leading to high demand and rapid sales in retail stores [1][10]. Group 1: Sales Performance - The official licensed merchandise retail store in Guangzhou is experiencing a surge in customer traffic, particularly after 10 AM [4]. - Popular products, such as the "Journey to the West" themed blind boxes, are attracting considerable attention and are often sold out [10]. - Despite daily restocking efforts, certain series like the "Three Kingdoms" and zodiac blind boxes have already sold out, indicating a strong market demand [10]. Group 2: Product Offerings - Current available products include "Journey to the West" blind boxes and various ball-themed blind boxes, with new products expected to be launched continuously [10]. - The mascot dolls and commemorative items featuring gold inlay jade are also popular among consumers [10].