周大福等克金报价破1300元

Core Viewpoint - The international gold price experienced a significant increase on November 11, with a peak of $4148.91 per ounce, reflecting a rise of approximately $28 per ounce compared to the previous day's closing price [2]. Group 1: Gold Price Trends - The gold price opened at $4116.20 per ounce on November 11 and later peaked at $4148.91 before settling at $4143 per ounce by 17:30, showing a notable increase from the previous day's closing price of $4115 per ounce [2]. - Despite the recent increase, the current price remains significantly lower than the high of $4381.29 per ounce recorded on October 20 [2]. Group 2: Consumer Behavior and Market Dynamics - A personal investor noted that prior to November, purchasing gold did not require much consideration, but the situation has become more complex, leading to uncertainty about whether it is still a good time to buy gold [3]. - According to industry expert Song Jiangzhen, gold price trends will continue to be influenced by global macroeconomic fundamentals, and as long as core support factors such as central bank gold purchases and economic uncertainty remain intact, the international gold price is expected to trend upward in the medium to long term [3]. - During the "Double 11" shopping festival, major gold jewelry brands implemented promotional activities both online and offline, with online promotions focusing on fixed discounts and live-streaming sales, while offline stores commonly offered reductions based on weight [3]. Group 3: Impact of Tax Policy Changes - The recent tax reform has not significantly impacted the investment gold bar business, with bank prices remaining stable; however, public quotes for gold jewelry have increased, leading to a noticeable decline in consumer purchasing willingness, particularly in offline channels [4]. - Consumers expressed a willingness to purchase gold but are deterred by high prices and increased costs due to tax changes [3][4]. Group 4: Current Market Prices - As of November 11, the investment gold price was reported at 968 yuan per gram, with major jewelry brands' prices showing significant increases, surpassing 1300 yuan per gram for many products [6].