Celsius Holdings' Q3 Revenues Hit $725M: Will the Momentum Last?

Core Insights - Celsius Holdings, Inc. reported a significant revenue increase of 173% year over year, reaching $725.1 million in Q3 2025, driven by new brand additions and growth in its existing portfolio [1][10] Revenue Performance - Alani Nu was the top performer with sales of $332.0 million, while the core CELSIUS brand experienced a 44% growth in the quarter [2][10] - Rockstar Energy contributed approximately $11 million in revenues and about $7 million in other income during its first month under Celsius ownership [2] Revenue Growth Analysis - Management indicated that the reported revenue growth was substantially higher than scanner data from U.S. retail stores, with the CELSIUS brand showing only a 13% increase compared to the reported 44% [3] - The discrepancy was attributed to inventory timing, a distributor reset from the previous year, promotional schedules, and expanding international sales [3] Charges and Future Outlook - Celsius Holdings incurred a PepsiCo-funded distributor termination charge of $246.7 million related to integrating Alani Nu into PepsiCo's direct-store-delivery network, with expected distribution benefits to materialize in early 2026 [4][10] - The company anticipates potential short-term disruptions in Q4 2025 due to integration, promotions, and timing issues [4] Market Position and Valuation - Despite the impressive revenue figures, part of the growth stemmed from acquisitions and timing effects rather than solely organic sales, raising questions about the sustainability of this growth in the coming quarters [5] - Celsius Holdings' stock has surged 69.2% year to date, contrasting with a 14.1% decline in the industry [8] - The company trades at a forward price-to-earnings ratio of 30.26, significantly higher than the industry average of 14.56 [12] Earnings Estimates - The Zacks Consensus Estimate projects year-over-year earnings growth of 57.1% for 2025 and 38.5% for 2026 for Celsius Holdings [15]