SoFi Technologies launches SoFi Crypto, a one-stop crypto platform for consumers

Core Insights - SoFi Technologies has launched SoFi Crypto, a platform that merges traditional banking with digital assets, allowing consumers to buy, sell, and hold a variety of cryptocurrencies [1] Company Developments - The introduction of SoFi Crypto represents a significant advancement for SoFi Technologies in the financial services sector, enhancing its offerings to include digital asset management [1] Industry Trends - The launch of SoFi Crypto aligns with the growing trend of integrating traditional banking services with cryptocurrency platforms, reflecting a shift in consumer demand for digital asset accessibility [1]