Core Viewpoint - The establishment of a joint venture between 巨星传奇 and 北京灵翌科技 aims to create a new company focused on developing and commercializing consumer-grade IP robots and related products, leveraging both parties' strengths in technology and IP resources [1][2][3] Group 1: Joint Venture Details - The joint venture, named 宇星娱乐科技有限公司, will be co-owned by both parties, each holding 50% equity [1] - The joint venture will operate under Chinese law and focus on the development, operation, promotion, and sales of consumer-grade IP robots, including pet robots and humanoid performers [1][2] Group 2: Responsibilities and Operations - 星创艺 will handle IP planning, design, AI interaction, celebrity IP licensing, media promotion, and channel development, while 灵翌科技 will focus on robot design, production, and technical development [2] - The joint venture will exclusively sell and promote artist IP robots and derivative products based on the IP resources of both companies [2] Group 3: Market Potential and Strategic Goals - The collaboration is positioned to capitalize on the rapid advancements in robot technology and AI, indicating a promising market outlook for interactive entertainment [2][3] - The joint venture aims to enhance the brand's influence and commercial capabilities, facilitating the market introduction of innovative products and services [3]