Allison Worldwide Appoints Katie Huang Shin as Head of Technology

Core Insights - Allison Worldwide has appointed Katie Huang Shin as Global President of Technology, effective November 14, 2025, to enhance its technology practice and drive business growth [2][4]. Company Overview - Allison Worldwide is a digital-first, data-led communications agency that provides comprehensive global communications, PR, influencer, analytics, and marketing support to clients ranging from Fortune 500 companies to start-ups [5]. Leadership Background - Katie Huang Shin brings over 25 years of experience in technology communications and corporate reputation, having held senior roles at various global PR agencies, including Big Valley Marketing, WPP's AxiCom, Omnicom's Porter Novelli, and FleishmanHillard [3][4]. Strategic Vision - The appointment of Huang Shin is part of Allison's strategy to leverage technology as a key driver for client success and to enhance the agency's capabilities within the technology sector [4][5].