Core Viewpoint - Yipai Technology has launched the Yipai 007+, positioning it as "the first million-level four-wheel drive coupe for young people," emphasizing its advanced performance features and competitive pricing [2][3] Group 1: Product Launch and Features - The Yipai 007+ is a revamped model of the Yipai 007, highlighting a million-level chassis, four-wheel drive, laser radar, and a 0-100 km/h acceleration time of 3.7 seconds, starting at a limited price of 139,900 yuan [2] - Yipai Technology aims to cater to the mainstream market priced between 150,000 and 250,000 yuan, having released two models so far: the Yipai 007 coupe and the Yipai 008 SUV [2] - The Yipai 007+ is positioned as a performance coupe, targeting young consumers, and is priced at about half of competitors like the Xiaomi SU7 [3] Group 2: Sales Performance - As of October 2025, Yipai Technology reported sales of 31,107 units, a year-on-year increase of 34.9%, maintaining monthly sales above 30,000 units for several months [3] - From January to October, cumulative sales for Yipai Technology increased by 43.6% year-on-year [3] Group 3: Company Strategy and Future Plans - Yipai Technology, established on June 26, 2025, integrates resources from the original Dongfeng Yipai, Dongfeng Nano, and Dongfeng Fengshen brands, adopting an integrated operational model [3] - The company plans to introduce six technological foundations, including quantum architecture for chassis and safety, Mach power for electric and extended-range vehicles, and advanced driving assistance technologies by 2026 [4] - Dongfeng aims for annual sales of one million new energy vehicles, with Yipai Technology expected to launch at least four new models each year starting in 2026, ultimately building a matrix of 20 models by 2028 [4] Group 4: Strategic Partnerships - Dongfeng and Huawei have announced a joint project for the DH new car, which is anticipated to enhance Yipai Technology's competitiveness in the market [5]
“半价小米”来了,奕派007+想做“年轻人的第一台四驱轿跑”