巾帼电商赋能 直播助力发展

Core Viewpoint - The training event titled "Empowering Women through E-commerce Live Streaming" aims to enhance women's entrepreneurial skills and income generation through e-commerce initiatives in Xinjiang's Bachu County [1]. Group 1: Training Content - The training covered essential aspects of short video marketing and live streaming operations, including analysis of platforms like Douyin and monetization strategies [3]. - Detailed discussions included operational rules of e-commerce platforms, live streaming processes, product selection strategies, and supply chain management [3]. Group 2: Participant Feedback - Participants expressed that the training provided comprehensive insights into creating effective short videos and gaining online traffic through live streaming, offering valuable learning opportunities for grassroots women [5]. - The training included practical exercises where participants practiced live streaming under the guidance of instructors, enhancing their operational skills [5]. Group 3: Organizational Support - The Women's Federation of Bachu County aims to create a professional learning and exchange platform for female entrepreneurs and job seekers, enhancing their new media operation skills to adapt to the digital age [5].