digihuman(BJ:835670) Sou Hu Cai Jing·2025-11-13 03:06Core Insights - The article discusses the rise of digital humans in the live-streaming e-commerce sector in China, particularly highlighting the capabilities of AI-driven digital humans in enhancing human-machine interaction [1][3] - Li Yanhong, during the Baidu World 2025 conference, emphasized that digital humans serve as a universal interface in the AI era, making interactions more natural and human-like [1] Group 1: Digital Humans in E-commerce - Digital humans are increasingly utilized in various sectors including education, healthcare, consulting, customer service, and sales, indicating a broad application potential [3] - The recent "Double 11" shopping festival showcased that many of the live-streaming sales led by Luo Yonghao were supported by digital humans, demonstrating their effectiveness in driving e-commerce [3] Group 2: Technological Advancements - Digital humans possess new capabilities that enhance real-time interaction, perception, and decision-making, allowing them to provide feedback based on real information [3] - The integration of digital humans into live-streaming not only improves engagement but also elevates the overall interactive experience for consumers [3]