“冰雪+补贴”“彩林+温泉”“秋假+研学”齐发力 文旅市场激荡消费新活力
Yang Shi Wang·2025-11-13 07:58

Group 1 - Jilin Province is launching a 100 million yuan subsidy policy for ice and snow consumption vouchers, valid until the end of March next year, covering ski resorts and A-level ice and snow scenic spots [1] - The subsidy also extends to tickets for the 9th Snow Expo and various specialty products at the event [1] - Additional measures include subsidies for youth study tours and travel for seniors over 60, as well as the continuation of the "snow holiday" system for primary and secondary school students [4] Group 2 - Chengdu's tourism market is experiencing a unique surge with immersive experiences like "enjoying colorful forests and soaking in hot springs" becoming popular among tourists [5] - The best viewing period for colorful forests at Xiling Snow Mountain is attracting visitors, who are enjoying the serene winter landscape [6] - The combination of hiking and hot spring experiences at Huashui Bay has led to a more than 33% increase in hotel bookings since November, making it a popular destination [8] Group 3 - With the arrival of autumn holidays, many scenic spots are offering free admission for primary and secondary school students, leading to a noticeable increase in visitor numbers [9] - The Jianmen Pass and Cuiyun Corridor scenic areas are providing free entry for students and their accompanying parents and teachers during the autumn holiday [11] - Various regions in Zhejiang Province are implementing free admission policies for students, enhancing the educational experience through interactive activities [15]