从PS5到Steam Frame,游戏主机市场迎新拐点?
Bei Jing Shang Bao·2025-11-13 08:55

Core Insights - Valve Corporation has launched a new standalone VR headset, Steam Frame, which supports the entire Steam game library and is compatible with both VR and traditional PC games [1] - Sony's latest financial report indicates that PS5 global shipments have reached 84.2 million units, a 100,000 unit increase compared to the same period last year [1] - The gaming console market is experiencing a pivotal shift, where competition is no longer solely based on hardware but also involves software iterations and content ecosystems [1] Company Strategies - Sony is adjusting its strategy by reducing console subsidies to increase profits to 3%, while focusing on exclusive games and tiered subscription services for revenue [2] - Sony is accelerating the porting of popular IPs like "The Last of Us" to PC and launching a "PS5 Cloud Edition" cloud gaming service to reduce reliance on console sales [2] Industry Developments - Valve and Nintendo are also building diverse ecosystems through Steam Frame and the Switch system 21.0.0 version update [3] - Steam Frame may feature custom PC hardware capable of 4K/120Hz output, directly competing with PS5 Pro, and can seamlessly run Windows games via Proton compatibility [3] - Nintendo's Switch system 21.0.0 version enhances social features, blurring the lines between consoles and open ecosystems, marking a significant transformation in the gaming console market [3] Social Features and User Engagement - The enhancement of Game Chat directly competes with Steam Frame's open social ecosystem, as Nintendo addresses previous shortcomings in social features to attract more casual users [4] - Future growth opportunities for gaming consoles may include cross-platform data interoperability, allowing players to engage across different gaming platforms, and exploring subscription models [4]