腾讯第三季度营收1929亿元，同比增长15%

Core Insights - Tencent Holdings reported Q3 2025 revenue of 192.9 billion yuan, a 15% year-on-year increase [1] - Non-IFRS operating profit for Q3 was 72.57 billion yuan, up 18% year-on-year [1] Revenue Breakdown - Value-added services revenue reached 95.9 billion yuan, growing 16% year-on-year [1] - Online gaming revenue totaled 63.6 billion yuan, with international market revenue increasing by 43% to 20.8 billion yuan, driven by Supercell games and new releases [1] - Domestic gaming revenue was 42.8 billion yuan, a 15% increase, supported by new game launches and existing titles like "Honor of Kings" [1] Social Network and Marketing Services - Social network revenue was 32.3 billion yuan, up 5% year-on-year, attributed to growth in video live streaming and music subscription services [1] - Marketing services revenue for Q3 was 36.2 billion yuan, a 21% increase, driven by higher ad exposure and AI-driven ad targeting improvements [1] Financial Technology and Enterprise Services - Financial technology and enterprise services revenue reached 58.2 billion yuan, a 10% year-on-year increase, with growth in merchant payment activities and consumer loan services [2] - Enterprise services revenue grew by over 10%, benefiting from cloud service revenue and increased transaction volumes in WeChat stores [2] R&D Investment - R&D expenditure for Q3 increased by 28% to 22.8 billion yuan, marking a record high for a single quarter [2] - As of the end of the quarter, Tencent had over 91,000 patent applications published globally, with more than 50,000 patents granted [2]