传阿里将推出全新千问APP，全面对标ChatGPT

Core Insights - Alibaba has launched the "Qianwen" project, organizing a team of hundreds to develop a personal AI assistant app named Qianwen, which aims to compete directly with ChatGPT [1][3] - The current "Tongyi" app will be rebranded as Qianwen, remaining free for users, and further AI enhancements will be made to other Alibaba applications like Taobao [1] - Alibaba's move is seen as a strategy to strengthen its AI applications in the consumer market, as its current user engagement lags behind competitors [3] Group 1 - Alibaba's stock price rose significantly following the news of the Qianwen project, with a peak increase of approximately 6% before closing up 3.32% [4] - The Qianwen app is part of Alibaba's broader strategy to enhance its AI capabilities, particularly in consumer-facing applications, which are currently underperforming compared to industry leaders [3] - The integration of the Qwen model into the Quark app indicates Alibaba's commitment to creating a comprehensive AI assistant, although the impact on Quark's positioning remains uncertain [3]