“公园+全运”打造赏花新体验 沉浸式感受“生态+体育”双重魅力

Core Insights - The 15th National Games is currently ongoing, coinciding with the 2025 Shenzhen Bougainvillea Flower Viewing Week, attracting a peak visitor flow [1][3] - The event features 320 varieties of bougainvillea across 200,000 square meters, blending sports and floral displays to enhance the visitor experience [1][3] Event Overview - The flower viewing week is designed as a 15-day event, showcasing a vibrant display of bougainvillea in various colors, creating a visually stunning environment [3] - The event is part of a broader initiative to enhance urban vitality and creativity through the integration of nature and sports [3] Innovative Layout - The flower viewing week employs an innovative layout called "Two Parks, One Road," connecting Lotus Mountain Park, Bao'an Bougainvillea Valley Park, and Shennan Boulevard to create a comprehensive flower viewing experience [6] - The event introduces a "Park+" micro-vacation model, featuring artistic installations and a marketplace with over 100 coffee and food brands, transforming the park into a lively social space [6] Community Engagement - The event has attracted over 200 enterprises, incorporating elements like coffee, cultural creativity, music, and art into traditional flower viewing activities, enhancing public space value [8] - This initiative aims to create a composite space that integrates natural aesthetics, cultural consumption, and urban life, enriching the visitor experience while fostering positive social and market interactions [8] Visitor Impact - Since its opening on November 7, the flower viewing week has welcomed over one million visitors, creating a synergistic effect with the National Games, which sees an average of 30,000 spectators daily [10]