ICBC(SH:601398) Nan Fang Du Shi Bao·2025-11-13 23:08Group 1 - The article highlights the collaboration between ICBC and local businesses to stimulate consumer spending during the National Games and the festive season, creating a vibrant atmosphere in Jiangmen [5][6][7] - ICBC has launched a themed credit card for the National Games, which offers various discounts and benefits, enhancing consumer engagement and participation [7][9] - The bank's initiatives include a series of promotional activities and financial support aimed at boosting local consumption across various sectors, including food, travel, and entertainment [6][8] Group 2 - ICBC's promotional efforts are designed to integrate financial services with local tourism and cultural experiences, offering unique travel routes that highlight Jiangmen's heritage [8] - The bank has implemented interactive activities, such as the "Light Up the City Icon" game, to engage cardholders and promote local events, further enhancing the consumer experience [9] - Overall, ICBC's strategies are positioned to not only support the National Games but also to drive economic growth and consumer confidence in the region [10]