普拉达跌超4% Prada品牌首次录得负增长 公司称仍计划在意大利作双重上市
Zhi Tong Cai Jing·2025-11-14 01:46

Core Viewpoint - Prada's recent quarterly performance shows a slowdown in revenue growth, particularly for the Prada brand, which has recorded negative growth for the first time since 2020, while Miu Miu's growth is normalizing despite being faster than peers [1] Group 1: Financial Performance - Prada's stock fell over 4%, currently trading at 46.6 HKD with a trading volume of 28.27 million HKD [1] - Citigroup noted that revenue growth for the second and third quarters has slowed to unit numbers, indicating a concerning trend for the brand [1] - The group's profit margin is expected to remain at 23.6% in 2024, which is approximately 350 basis points lower than historical highs [1] Group 2: Brand Insights - The Miu Miu brand continues to grow faster than competitors, but its growth is also stabilizing [1] - Significant investments in advertising, manufacturing, IT infrastructure, and retail network expansion are required for Miu Miu, which may suppress profit margin expansion [1] Group 3: Strategic Outlook - Prada's CFO, Andrea Bonini, stated that the company plans to become a dual-listed entity, with a six-month window to consider the listing in Italy, but no commitments have been made yet [1] - The luxury goods market is currently stable, with positive conditions in the U.S. market, although caution is advised due to potential market bubbles fostering overly optimistic sentiments [1]