泉州,向世界!“通远杯”泉州城市品牌推介优秀案例正式发布
Sou Hu Cai Jing·2025-11-14 04:32

Core Insights - The "Tongyuan Cup" Quanzhou City Brand Promotion Excellent Case Competition has been officially launched, aiming to showcase Quanzhou's rich maritime history and cultural heritage to a global audience [1][3] - The competition received numerous entries from both domestic and international media, focusing on innovative and effective communication strategies to enhance Quanzhou's international image [1][4] Summary by Categories Competition Overview - The "Tongyuan Cup" competition was initiated in September last year, establishing an international communication fund to solicit projects and works that promote Quanzhou globally [1] - A total of 10 excellent international communication projects and 118 outstanding news communication works were selected through rigorous evaluation by experts from universities and media [3] Award Highlights - The awards included one first prize, three second prizes, and six third prizes for excellent international communication projects, as well as three first prizes, five second prizes, and ten third prizes for excellent news communication works [3] - Notable winners include the People's Daily Fujian Branch's project "Yongchun Has Some Kung Fu," which received the first prize for international communication [3] Future Initiatives - Following the success of the inaugural competition, Quanzhou has officially launched the 2026 "Tongyuan Cup" competition, inviting global participation to further enhance its city brand [4] - The event also kicked off the "Tongyuan No. 2" international communication season, featuring a micro-drama series to promote the "Song and Yuan China · Maritime Silk Road Quanzhou" city brand [4]