MARKFORGED 宣布对大中华地区进行重大投资 启动新任领导与卓越中心

Core Insights - Markforged has appointed Brian Chen as General Manager for Greater China to strengthen its market presence in the region and align with the launch of the "Excellence Center Partner Network" [1] Group 1: Strategic Developments - The new structure will enhance Markforged's pre-sales and post-sales technical service capabilities and local ecosystem collaboration, aiming to transition additive manufacturing from proof of concept to mass production on factory lines [4] - Shanghai Ruizhun Industrial Equipment Co., as an authorized agent, plans to establish a new Excellence Demonstration Center in East China to provide customers with easier access to learning and experience platforms for Markforged's advanced additive manufacturing technologies [4] Group 2: Market Potential - The Greater China region is identified as a crucial base for high-tech manufacturing, with increasing demand for tooling fixtures, maintenance and repair parts, rapid prototyping, and small-batch diversified production [6] - Markforged's additive manufacturing platform, The Digital Forge, will lead the company's business advancement in Greater China, assisting manufacturers from prototyping to full-scale production of strong and precise metal and advanced composite parts [6] Group 3: Regional Importance - The strategic importance of the Greater China market is emphasized, with the combination of local Excellence Center Partner Network and digital platform expected to introduce compliant materials and validated strength into high-value applications [8] - Establishing the Excellence Demonstration Center in East China is seen as a key step in deepening regional cooperation and empowering customers [8]