健美生CEO：将持续加大投资 深耕中国市场丨跨国公司看中国

Core Viewpoint - The CEO of Jamieson Wellness, Mike Pilato, emphasizes the significance of the Chinese market for brand development and plans to enhance investment in marketing, sales, and talent cultivation to increase brand awareness and influence [1] Group 1: Market Strategy - Jamieson Wellness is focusing on both cross-border e-commerce and traditional retail channels to meet the demand for high-quality health products among Chinese consumers [1] - The participation in the China International Import Expo (CIIE) is seen as a crucial opportunity to showcase the brand after achieving a certain scale of investment in China [1] Group 2: Future Outlook - The company is committed to long-term investment and aims to make China the largest market in its global sales portfolio [1] - Mike Pilato expresses confidence in the unique vitality and youthfulness of Chinese consumers, who place a high value on quality and brand history [1]