把握流量风口，盈新发展聚焦“短剧+”文旅科技新生态

Core Insights - The short drama industry is experiencing explosive growth, becoming a new trend in online cultural entertainment and a driving force for the growth of the online audio-visual industry [1] Group 1: Industry Development - The Changsha Tongguan Shudian Short Drama Film City, a demonstration project of "Technology + Culture + Short Drama," opened in October, marking a significant step in the layout of Hunan's short drama industry [2] - The film city aims to enhance short drama quality through a three-in-one model of "cultural innovation, industrial aggregation, and education integration," providing a new cultural tourism experience [2] - The film city is expected to produce over 500 short dramas annually, creating more than 5,000 jobs, and has already attracted numerous production teams [2] Group 2: Content Ecosystem - The company is actively exploring digital transformation in the cultural tourism industry to build a premium content ecosystem for short dramas, integrating cutting-edge technologies like AI and immersive interaction [4] - A strategic partnership with Guangdong Cultural Media aims to produce high-quality short drama projects, leveraging their extensive experience in content production and distribution [4][5] - The establishment of a joint venture, Lingguangdongren Cultural Technology Co., will focus on large-scale production and deep development of the short drama industry chain [5] Group 3: Technological Empowerment - The company is enhancing its core competitiveness in AI and digital cultural tourism through its technology platform, focusing on high-standard digital studio construction and immersive interactive experience platforms [6] - The integration of advanced technologies such as virtual production and VR storytelling aims to improve content production efficiency and user experience, shifting tourism consumption from traditional sightseeing to deep participation [6][7] - The short drama market in China is projected to reach a scale of 50.44 billion yuan with 576 million users in 2024, marking the beginning of a new era in cultural digital economy [7]