Group 1 - The core insight of the report is the significant rise in the importance of "value" in ticket purchasing decisions for 2025, indicating a shift in audience expectations for a worthwhile viewing experience [1] - The analysis highlights that visual effects and emotional resonance are key factors driving audience attendance, while narrative flaws are the primary reason for audience avoidance [1] - The AI sentiment analysis has developed a reputation dynamics model that tracks emotional changes in real-time, identifying critical points for reputation rise or fall and providing early warnings for potential risks [1] Group 2 - In 2025, the company will officially launch its "Reality Entertainment" business track, focusing on "Entertainment + AI" as a core strategy [2] - The Lighthouse Professional Edition will serve as a platform for this strategy, emphasizing the practical application of AI technology in the entertainment sector [2] - The transition from "seeing data" to "forming insights" through AI is expected to provide more forward-looking and practical decision support for the transforming entertainment industry [2]
灯塔AI解析2025观影决策趋势，“值回票价”成年度关键词
Bei Jing Shang Bao·2025-11-14 08:43