乘联分会:10月份皮卡市场销售为4.8万辆 国内继续保持一超三强格局
Zhi Tong Cai Jing·2025-11-14 09:01

Group 1 - The core viewpoint of the articles highlights the growth and stability of the pickup truck market in China, with significant year-on-year and month-on-month increases in sales and production figures for 2025 [1][2]. - In October 2025, the pickup truck market sales reached 48,000 units, marking a 12% year-on-year increase and a 5.5% month-on-month increase, while production also saw a 12.3% year-on-year increase [1]. - For the first ten months of 2025, total pickup truck sales amounted to 481,000 units, reflecting an 11.4% year-on-year growth, and production reached 475,000 units, up 15.3% compared to the same period in 2024 [1]. Group 2 - Great Wall Motors continues to lead the pickup truck market, with stable performance both domestically and internationally, supported by strong export growth [1]. - Other notable players in the domestic pickup truck retail market include Jiangling Motors, Zhengzhou Nissan, and Changan Automobile, maintaining a competitive landscape characterized by "one strong player and three strong challengers" [1]. - The main demand for pickup trucks is concentrated in the southwestern and northwestern regions of China, indicating a robust market in these areas [1]. Group 3 - In terms of exports, October 2025 saw 26,800 units of pickups exported, a 27% year-on-year increase and a 22% month-on-month increase, with the export share reaching 56% of total sales [2]. - For the first ten months of 2025, total pickup truck exports reached 236,000 units, up 19% year-on-year, with the export share constituting 51% of total sales [2]. - The growth of new energy pickups is notable, with October 2025 sales reaching 5,700 units, a 138% year-on-year increase, and a cumulative total of 59,000 units for the first ten months, reflecting a 382% growth [2]. Group 4 - The sales rankings for October 2025 show Great Wall Motors leading with 14,088 units sold, followed by Changan Automobile with 6,008 units and Zhengzhou Nissan with 5,018 units [5]. - For the first ten months of 2025, Great Wall Motors also topped the sales chart with 150,311 units, while BYD showed remarkable growth with a 452.3% increase, selling 34,672 units [6]. - The overall competitive landscape indicates a mix of growth and decline among various manufacturers, with some experiencing significant increases while others face reductions in sales compared to the previous year [6].