RLX Technology(US:RLX) Xin Lang Cai Jing·2025-11-14 09:40Core Insights - RLX Technology Inc. reported strong financial performance for Q3 2025, with net revenue reaching RMB 1.1293 billion (USD 158.6 million), reflecting a quarter-over-quarter growth of 28.3% and a year-over-year growth of 49.3% [1] - The company's adjusted net profit under non-GAAP was RMB 295.4 million (USD 41.5 million), showing a quarter-over-quarter increase of 1.4% and a year-over-year increase of 12.1% [1] Financial Performance - The international business contributed 72% to the total revenue, indicating a significant reliance on global markets for growth [2] - Operating profit under non-GAAP reached RMB 187.8 million, marking a substantial year-over-year increase of 123.6% [2] - The company has returned over USD 500 million to shareholders through share buybacks and cash dividends, demonstrating a commitment to long-term value creation and sustainable profitability [2] Strategic Initiatives - The company is focusing on international expansion and innovation, with efforts to enhance retail networks and introduce localized products in key markets in Asia-Pacific and Europe [1] - The launch of self-developed oral soluble film products in the UK represents a significant step in product diversification and user experience enhancement [1]